白酒在我國(guó)既是一個(gè)傳統(tǒng)的行業(yè),又是我們所擁有的一種傳統(tǒng)飲料。更讓人們注意到的是,它還是一個(gè)每年不斷增長(zhǎng)的消費(fèi)市場(chǎng)。那么
自動(dòng)售酒機(jī)能傳統(tǒng)酒企的哪些痛點(diǎn)呢?
Baijiu is not only a traditional industry in China, but also a traditional beverage we have. What is more noticeable is that it is also a growing consumer market every year. What are the pain points of traditional liquor enterprises solved by automatic liquor selling?
1.庫(kù)存壓力,無(wú)論是那個(gè)的白酒,旗下經(jīng)銷(xiāo)商的庫(kù)存壓力都巨大。
1. Inventory pressure, no matter which brand of Baijiu, its dealers have huge inventory pressure.
2.環(huán)節(jié)多,直營(yíng),總代,經(jīng)銷(xiāo)商,分銷(xiāo)商,層層加價(jià),一瓶800的宴請(qǐng)酒出廠可能只有10。這一點(diǎn)對(duì)于任何消費(fèi)者來(lái)說(shuō),都是不透明的。
2. There are many links, such as direct marketing, general agency, dealers, distributors, and price increases. The factory price of a bottle of 800 banquet wine may be only 10. This is not transparent to any consumer.
3.賬期多,賒賬,廠家鋪貨之后結(jié)款周期長(zhǎng),下線苦不堪言。
3. There are many account periods, and the account is on credit. After the manufacturer distributes the goods, the payment cycle is long, and the offline is painful.
4.假酒,除了正常渠道問(wèn)題,消費(fèi)者在購(gòu)買(mǎi)過(guò)程害可能遇到假酒。
4. In addition to the problem of normal channels, consumers may encounter fake liquor during the purchase process.
那么自動(dòng)售酒機(jī)的出現(xiàn)了哪些問(wèn)題?商戶(hù)與消費(fèi)者的矛盾痛點(diǎn)所在,正是能夠的。
What problems have been solved by the appearance of automatic wine vending machine? The contradiction between merchants and consumers can be solved.
(1)產(chǎn)品由酒廠直接送達(dá)消費(fèi)者餐桌,性?xún)r(jià)比非常高。
(1) The products are directly delivered to the consumer's table by the distillery, and the cost performance ratio is very high.
(2)掃碼出酒,方便簡(jiǎn)單、自帶酒水,和多飲過(guò)醉等。
(2) It is convenient and simple to drink by scanning the yard. It can solve the problem of bringing your own drinks and drinking too much.
(3)智能上鎖,打消假酒,消費(fèi)者對(duì)酒水顧慮。
(3) Intelligent locking, eliminate fake liquor, and solve consumers' concerns about liquor safety.
(4)按兩出酒,按需購(gòu)買(mǎi),買(mǎi)多少都可以。
(4) You can buy as much wine as you want.
(5)酒水余量監(jiān)控,及時(shí)補(bǔ)貨通知。
(5) Drink allowance monitoring and timely replenishment notification.
(6)信息收集,客戶(hù)掃碼之后信息被收錄后臺(tái),可進(jìn)行后期營(yíng)銷(xiāo)。
(6) Information collection. After the customer scans the code, the information is included in the background for later marketing.
(7)結(jié)算,實(shí)時(shí)傳達(dá)數(shù)據(jù),實(shí)時(shí)分賬,資金無(wú)賬期。
(7) The settlement center transmits data in real time, divides accounts in real time, and funds have no accounting period.
針對(duì)自動(dòng)售酒機(jī)能傳統(tǒng)酒企的哪些痛點(diǎn)的問(wèn)題我們就講解到這里了,您對(duì)此有什么想法可以隨時(shí)來(lái)聯(lián)系我們,需要購(gòu)買(mǎi)設(shè)備也可以先來(lái)我們這里
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